The Magazine Publishing Industry

The Magazine Publishing Industry
Publisher Allyn & Bacon
Release Date
Category Language Arts & Disciplines
Total Pages 310
ISBN 0205166121
Rating 4/5 from 21 reviews
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A complete, insider's guide to the magazine industry, for anyone interested in the business.This book provides a timely, all-inclusive look at this alluring business. It explores advertising, marketing, circulation principles, production, and editorial techniques in detail. It examines the current state of the industry -- social, technological and economic. Part of the Allyn & Bacon Series in Mass Communication.Media professionals, students, and anyone interested in the magazine industry.

The Magazine Publishing Industry
  • Author : Charles P. Daly,Patrick Henry,Ellen Ryder
  • Publisher : Allyn & Bacon
  • Release Date : 1997

A complete, insider's guide to the magazine industry, for anyone interested in the business.This book provides a timely, all-inclusive look at this alluring business. It explores advertising, marketing, circulation principles, production, and editorial techniques in detail. It examines the current state of the industry -- social, technological and economic.

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Inside Magazine Publishing
  • Author : David Stam,Andrew Scott
  • Publisher : Routledge
  • Release Date : 2014-03-05

Inside Magazine Publishing is an engaging and practically-focused textbook exploring all aspects of the contemporary magazine industry. Editors David Stam and Andrew Scott present a detailed analysis of the key elements of the magazine business today with both a look back to the past and a projection of the future.

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Facts for Industry
  • Author : United States. Bureau of the Census
  • Publisher : Unknown
  • Release Date : 1944

Read online Facts for Industry written by United States. Bureau of the Census, published by which was released on 1944. Download full Facts for Industry Books now! Available in PDF, ePub and Kindle.

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Business Strategies for Magazine Publishing
  • Author : Mary Hogarth
  • Publisher : Routledge
  • Release Date : 2018-04-17

Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalism at Bournemouth University, analyses the historical development of the magazine industry, as well as current and future challenges for publishers, to illustrate different

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The Publishing Industry in China
  • Author : Robert Baensch
  • Publisher : Routledge
  • Release Date : 2017-07-05

The Publishing Industry in China is a timely volume that covers all aspects of China's book, magazine, and online publishing industry. Various chapters discuss the different market segments of trade, scientific, technical, professional, education, and children's books.

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Social Media and Its Impact on Women and Teen s Magazine Publishing Industry
  • Author : Marcela Brasil
  • Publisher : Unknown
  • Release Date : 2018

Read online Social Media and Its Impact on Women and Teen s Magazine Publishing Industry written by Marcela Brasil, published by which was released on 2018. Download full Social Media and Its Impact on Women and Teen s Magazine Publishing Industry Books now! Available in PDF, ePub and Kindle.

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Magazines
  • Author : David E. Sumner,Shirrel Rhoades
  • Publisher : Peter Lang
  • Release Date : 2006

Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view - individual magazines - to the «macro» view - industry trends, history, and issues - this

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Sustainable Business  Concepts  Methodologies  Tools  and Applications
  • Author : Management Association, Information Resources
  • Publisher : IGI Global
  • Release Date : 2019-08-02

In the increasingly competitive corporate sector, businesses must examine their current practices to ensure business success. By examining their social, financial, and environmental risks, obligations, and opportunities, businesses can re-design their operations more effectively to ensure prosperity. Sustainable Business: Concepts, Methodologies, Tools, and Applications is a vital reference source that

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Self policing of the Movie and Publishing Industry
  • Author : United States. Congress. House. Committee on Post Office and Civil Service,United States. Congress. House. Committee on Post Office and Civil Service. Subcommittee on Postal Operations
  • Publisher : Unknown
  • Release Date : 1960

Examines movie industry obscenity and pornography self regulation system, and considers possible establishment of similar self regulation system in the publishing industry.

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The Art of Making Magazines
  • Author : Victor S. Navasky,Evan Cornog
  • Publisher : Columbia University Press
  • Release Date : 2012-09-05

In this entertaining anthology, editors, writers, art directors, and publishers from such magazines as Vanity Fair, The New Yorker, The New Republic, Elle, and Harper's draw on their varied, colorful experiences to explore a range of issues concerning their profession. Combining anecdotes with expert analysis, these leading industry insiders speak

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Innovations in Magazine Publishing
  • Author : Simon Das,David Stam,Andrew Blake
  • Publisher : Routledge
  • Release Date : 2021-05-06

This book examines the key developments in the UK magazine industry since 2014 and explains in detail how the business has innovated to survive. Innovations in Magazine Publishing explores the key issues that publishers and editors have had to grapple with in recent years and demonstrates how they have changed their

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The Book Publishing Industry
  • Author : Albert N. Greco
  • Publisher : Taylor & Francis
  • Release Date : 2004-11-16

This volume provides an innovative and detailed overview of the book publishing industry, including details about the business processes in editorial, marketing and production. The work explores the complex issues that occur everyday in the publishing in

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Magazine Subsidy and Revenue Foregone
  • Author : United States. Congress. Senate. Committee on Post Office and Civil Service
  • Publisher : Unknown
  • Release Date : 1973

Read online Magazine Subsidy and Revenue Foregone written by United States. Congress. Senate. Committee on Post Office and Civil Service, published by which was released on 1973. Download full Magazine Subsidy and Revenue Foregone Books now! Available in PDF, ePub and Kindle.

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U S  Industrial Outlook
  • Author : Anonim
  • Publisher : Unknown
  • Release Date : 1972

Read online U S Industrial Outlook written by , published by which was released on 1972. Download full U S Industrial Outlook Books now! Available in PDF, ePub and Kindle.

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The Publishing Industry in China
  • Author : Robert E. Baensch
  • Publisher : Routledge
  • Release Date : 2003

The Publishing Industry in China is a timely volume that covers all aspects of Chinas book, magazine, and online publishing industry. Various chapters discuss the different market segments of trade, scientific, technical, professional, education, and childrens books.

GET BOOK