Switch

Switch
Publisher Currency
Release Date
Category Business & Economics
Total Pages 320
ISBN 9780307590169
Rating 4/5 from 43 reviews
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Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

Switch
  • Author : Chip Heath,Dan Heath
  • Publisher : Currency
  • Release Date : 2010-02-16

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our

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The Jeffords Switch
  • Author : Chris Den Hartog,Nathan Monroe
  • Publisher : Legislative Politics and Polic
  • Release Date : 2019

A creative and nuanced approach that takes advantage of an organic shift in Senate power to uncover how Senate power actually works.

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The Switch
  • Author : Beth O'Leary
  • Publisher : Flatiron Books
  • Release Date : 2020-08-18

A grandmother and granddaughter swap lives in The Switch, a charming, romantic novel by Beth O’Leary, who has been hailed as “the new Jojo Moyes” (Cosmopolitan UK)... When overachiever Leena Cotton is ordered to take a two-month sabbatical after blowing a big presentation at work, she escapes to her

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A Time Sharing Switch for Spacecraft Telemetry Systems
  • Author : William A. Leavy
  • Publisher : Unknown
  • Release Date : 1962

Read online A Time Sharing Switch for Spacecraft Telemetry Systems written by William A. Leavy, published by which was released on 1962. Download full A Time Sharing Switch for Spacecraft Telemetry Systems Books now! Available in PDF, ePub and Kindle.

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Solution to an Explosive Switch Production Problem Through the Use of Quality Control
  • Author : J. R. Craig
  • Publisher : Unknown
  • Release Date : 1961

A quality control philosophy which led to the successful evaluation of problem areas during the production of explosive switches is described. An illustration of the use of this philosophy in solving a specific production problem is presented in detail. An estimated percentage cost comparison is made of explosive switch production

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NILECJ Standard for Mechanically Actuated Switches for Burglar Alarm Systems
  • Author : National Institute of Law Enforcement and Criminal Justice
  • Publisher : Unknown
  • Release Date : 1974

Read online NILECJ Standard for Mechanically Actuated Switches for Burglar Alarm Systems written by National Institute of Law Enforcement and Criminal Justice, published by which was released on 1974. Download full NILECJ Standard for Mechanically Actuated Switches for Burglar Alarm Systems Books now! Available in PDF, ePub and Kindle.

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NILECJ Standard for Mercury Switches for Burglar Alarm Systems
  • Author : National Institute of Law Enforcement and Criminal Justice
  • Publisher : Unknown
  • Release Date : 1974

Read online NILECJ Standard for Mercury Switches for Burglar Alarm Systems written by National Institute of Law Enforcement and Criminal Justice, published by which was released on 1974. Download full NILECJ Standard for Mercury Switches for Burglar Alarm Systems Books now! Available in PDF, ePub and Kindle.

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The Switch Book
  • Author : Rich Seifert
  • Publisher : John Wiley & Sons Incorporated
  • Release Date : 2000-07-11

* Explores the architecture and data flow through a typical switch, including an analysis of switch fabric options

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Switch
  • Author : Ingrid Law
  • Publisher : Dial Books for Young Readers
  • Release Date : 2015

"Companion to the Newbery Honor winner Savvy"--Jacket.

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Bait and Switch
  • Author : Barbara Ehrenreich
  • Publisher : Metropolitan Books
  • Release Date : 2006-07-25

The bestselling author of Nickel and Dimed goes back undercover to do for America's ailing middle class what she did for the working poor Barbara Ehrenreich's Nickel and Dimed explored the lives of low-wage workers. Now, in Bait and Switch, she enters another hidden realm of the economy: the shadowy

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Flip the Switch
  • Author : Robert K. Cooper,Leslie L. Cooper
  • Publisher : Rodale
  • Release Date : 2005-01-01

Proven strategies to fuel your metabolism & burn fat 24 hours a day.

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The Wewoka Switch
  • Author : Texx Norman
  • Publisher : Lulu.com
  • Release Date : 2006-01-01

This is a coming of age story that takes place in a small Eastern Oklahoma town in 1971. Wewoka is capitol of the Seminole Nation in Oklahoma. With a hint of Romeo and Juliet, a dash of Grapes of Wrath, and a dab of To Kill A Mockingbird, this story deals

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Switch
  • Author : Chip Heath,Dan Heath
  • Publisher : Currency
  • Release Date : 2010-02-16

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our

GET BOOK
The Bitch Switch
  • Author : Omarosa Manigault-Stallworth,Omarosa
  • Publisher : Phoenix Books, Inc.
  • Release Date : 2008

Offers advice for women on how to strengthen themselves, from everyday life to the work environment.

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The Northeastern Reporter
  • Author : Anonim
  • Publisher : Unknown
  • Release Date : 1892

Read online The Northeastern Reporter written by , published by which was released on 1892. Download full The Northeastern Reporter Books now! Available in PDF, ePub and Kindle.

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